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File List  |  1990-04-02  |  2KB  |  39 lines
  1.  
  2.  
  3.    POWER WORDS CHECKLIST
  4.  
  5.    POSITIVE APPEALS
  6.  
  7.      [ ] Make money                      [ ] Be a leader
  8.      [ ] Save money                      [ ] Fulfill personal goals
  9.      [ ] Save time                       [ ] Lose weight
  10.      [ ] Acquire comforts                [ ] Develop a sport
  11.      [ ] Stay healthy                    [ ] Speak well in public
  12.      [ ] Become more knowledgeable       [ ] Help others
  13.      [ ] Increase status/prestige        [ ] Be clean
  14.      [ ] Look better                     [ ] Own a business
  15.      [ ] Become an expert                [ ] Make lasting friendships
  16.      [ ] Gain respect                    [ ] Be popular
  17.      [ ] Be praised                      [ ] Be beautiful/handsome
  18.      [ ] Become published                [ ] Be part of a team/group
  19.      [ ] Attract mate                    [ ] Contribute to society
  20.      [ ] Dress well                      [ ] Own a home
  21.      [ ] Express oneself well            [ ] Have leisure time
  22.      [ ] Solve problems                  [ ] Take vacations
  23.      [ ] Earn trust                      [ ] Be the first to do something
  24.      [ ] Have a good reputation          [ ] Be the best at something
  25.      [ ] Be different
  26.  
  27.      NEGATIVE APPEALS
  28.  
  29.      [ ] Work less                       [ ] Relieve pain
  30.      [ ] Protect family                  [ ] Prevent theft
  31.      [ ] Cut costs                       [ ] Worry less
  32.  
  33.      POWER WORDS
  34.  
  35.      [ ] Free         [ ] New        [ ] Money         [ ] Now
  36.      [ ] Love         [ ] Save       [ ] Discount      [ ] How to
  37.      [ ] Sale         [ ] You        [ ] Good          [ ] Better
  38.      [ ] Best         [ ] All        [ ] More          [ ] Make
  39.